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Peiman Raf is the Co-Founder and CEO of Madhappy, a contemporary lifestyle brand that develops and designs goods for the curious. Born in Italy to Iranian parents, Peiman immigrated to Los Angeles with his family as a child. From an early age, Peiman was drawn to entrepreneurship.  After graduating from the Michigan Ross School of Business, Peiman spent a short stint in investment banking. Recognizing mental health as a growing societal issue, Peiman launched Madhappy with his brother, Noah and two friends, Josh and Mason in 2017 as a platform to uplift others and drive conversation around mental health. In a few short years, Madhappy ignited a cultural movement around optimism investment from luxury conglomerate, LVMH in 2019.  Along with his Co-Founders, Peiman has been named Forbes 30U30 and featured in major publications such as The New York Times, Vogue, GQ and more.

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